Case Studies
Jon has worked in digital advertising for over 14 years in senior commercial, product and consultancy roles. His experience from working in some of the biggest media owners in the industry (Microsoft, Vevo, Weve and Amazon), across multiple channels (display, video, mobile and commerce), coupled with his global client consultancy exposure, led Jon to co found Agenda Adapt, an Advanced E-Commerce Full-Service Amazon agency.
Matt has been carefully crafting and delivering Amazon ad campaigns that exceed our client’s goals. Matt has worked on a number of large client accounts and delivered millions in incremental sales. Although his experience has an Amazon focus, it also extends across several paid search, e-commerce and programmatic platforms such as Google, Criteo and Citrus ads.
Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.”
Alex has worked at Adapt since June 2021 and his role is heavily focused on retail readiness within the Amazon ecosystem, so project-based work around competitor research, keyword analysis & SEO, and the creation of A+ and brand store content to support organic and paid performance.
Alex enjoys playing/running D&D eating a good roast.
His first job was general office support for The Northern Centre for Mindfulness and Compassion.
The last item Alex bought on Amazon was dishwasher cleaner for his new dishwasher!
Danilo has worked at Adapt since August 2021. His role involves understanding and supporting clients’ challenges and opportunities, and is responsible for growing clients accounts, through Amazon advertising.
Danilo enjoys clubbing and video games.
His first job was at aged 14 as a pizza maker.
The last item he bought on Amazon was a wine rack with six glasses.
Daniel is an expert in launching and marketing products on Amazon. With more than 7 years of experience, he has built and led successful teams in software development, customer service, research, marketing, product creation, and merchandising, resulting in over £20 million in global sales and tens of thousands of 5-star ratings. Daniel has also created hundreds of Best Sellers and thousands of Amazon Choice badge winners in various categories and niches. His expertise and leadership help businesses succeed on Amazon
Ryan has worked with Adapt since April 2022. He works mainly on the DSP, building internal process and creating KPI-driven ad strategies.
What Ryan enjoys most in his role is working with a team that is inclusive and gives him an opportunity to experiment and expand his expertise.
As an ex-scout, Ryan thoroughly enjoys doing anything outdoors – think hiking, shooting, climbing and swimming.
His first ever job was serving ice cream in Central London, making £10 an hour.
Saira has extensive experience in creative execution and digital delivery, having worked at brands such as Microsoft, Barclays, and Estee Lauder Companies. During this 15yrs cross-category exposure, Saira was responsible for and involved in marketing creative direction, website UX, consumer user journeys and advertising creative delivery. Culminating in helping lead the centralised creative hub for ELC studios, working with brands such as MAC, Jo Malone, Bobby Brown, and Tom Ford to deliver their in-store, online, retail, social and advertising campaigns.
Poorna has 7 years of experience on Amazon, starting from Amazon’s HQ in London. She joined the Beauty team and from then on has been working with clients such as GSK, P & G, Samsung, and many more through different agencies such as Flywheel and most recently WPP in Amsterdam. Poorna’s strength lies in Amazon brand strategy, and joined Adapt to help develop our clients performance on Amazon.
Tony has spent the past 15 years building a high performing E-Commerce team and accelerating Amazon sales as a vendor and seller for a global office products manufacturer. Tony built a team from the ground up that managed 9 marketplaces globally, across 9,000 ASINs with full in-house capability across advertising and PDP optimisations. Tony joined Adapt with first-hand experience on how to win on Amazon and how important team culture and business process is to unlock sustainable e-commerce growth.
